Born and bred in the Bay Area, Bill’s journey has taken him from the streets of San Francisco to the glam of Hollywood, with pit stops in Portland, Santa Fe, Anna Maria Island, and even across the pond in London. His career is as eclectic as it gets—action sports, traditional advertising, Hollywood, you name it, he's done it. Obsessed with art, pop culture, and anything that blurs by at high speeds, he’s now posted up in Sacramento with his wife, three kids, and three dogs, living life full throttle.

 

Culture Mashup was born from Bill's infectious passion for art, culture, and his deep fascination with human expression. He travels wherever the story leads him, embracing all the magic and madness along the way.